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2/12/2010 - Word to Release WOW Worship (Purple) on March 2
Word Entertainment is proud to announce its continued partnership in the WOW brand with the March 2 release of WOW Worship (Purple). This new collection compiles the biggest worship songs of the Church, sung by the most popular artists in Christian music.
Featuring 30 songs on two CDs, WOW Worship (Purple)’s songlist includes “Amazing Grace (My Chains Are Gone)” by Chris Tomlin, “Mighty To Save (Live)” from Hillsong United, MercyMe’s “You Reign,” “Everything Glorious” by David Crowder*Band, Casting Crowns’ “All Because Of Jesus” and “Shout Unto God” from Michael W. Smith. In addition to these popular songs, this project also features three brand new recordings – Francesca Battistelli singing “Lead Me To The Cross,” Leeland covering Delirious?’s “Majesty (Here I Am)” and Matthew West’s version of “The Wonderful Cross.”
This newest title in the WOW series will see promotional support from various partners in the retail, radio and online communities. National account retailers and independent Christian stores are promoting WOW Worship (Purple) as a key traffic-driver for the Easter selling season by providing ideal positioning and aggressive sale pricing. On the radio front, the KLOVE radio network will host several radio contests sponsored by WOW, including fly-aways and private concerts with WOW artists. And the online space will be spearheaded by HereItFirst.com and the re-designed WOWiloveChristianmusic.com, the home for the entire WOW brand. Aggressive marketing though Tangle.com, social media networks like Facebook and various Christian music blogs brings significant online awareness to this release.
The Word Entertainment-distributed release is part of the multi-platinum WOW brand series. Created through the partnership between the three largest Christian music/entertainment companies in the industry, including, EMI Christian Music Group, Provident Music Group and Word Entertainment, the marketing and distribution of WOW projects are shared among the companies, with Word leading efforts for Wow Worship (Purple). The entire WOW branded series (Worship, Gospel, Hits and specialty releases) now tops 22 million units in sales.
For more information, visit the official WOW website at WOWiloveChristianmusic.com.
© 2013 HEAR IT FIRST